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The follow are what we aim to achieve by the year 2019:
1. an annual increase in sales of 20%
2. an annual increase in profit rate of 12%
3. entering into new business areas and markets

The last year has, in many ways, been a challenging one for us at HLC?high oil prices, increased costs of raw materials, and consistently low foreign currency rates have required of us certain reevaluations in key areas. HLC has risen to the challenge and is overcoming these difficulties through cost reduction, retrenchment of planned sales expansion, resourcing raw materials, improving processes, and investing in plant and manufacturing facilities.

 HLC will tackle any challenges that arise in due course with the same spirit?always thinking ahead, preparing for uncertain external problems, and thinking through reasoned and considered solutions. What is more, we will maintain excellent relationships with our customers and agents?now in forty-five countries?with a view to expand into new markets, and ultimately increase sales and profits.
HLC has been concentrating on the development of environmentally friendly products, with APEO Free and Low VOC products both now in major development. In fact, HLC has been driving toward making the majority of our products APEO Free. In the future, HLC will focus more on the development of additives and raw materials to produce environmentally friendly products. To further our green credentials, we will continue to conserve resources, reduce wastewater from the production, and save production energy as we have been doing.

Although the paint and paper industries are considered to be traditional and well developed, there is no sign that the demand for paint is slowing down. What is more, even in an age where most people in the developed world own or have access to a PC, the demand for high-quality paper continues to increase, and this is particularly so for matt paper and thermal direct paper. As a partner in both these industries, HLC is expanding into the global market and extending its market share through new product development and innovation. HLC continues to grow as a small but strong company, and we expect tis to last through efficient and effective management.? ?